WGL Sites

Websites for gyms, trainers and studios.

People shopping for a gym or a trainer want to know three things: what it’s like, when they can come, and how to try it. We build a website that answers them and gets people through the door.

$49 a month, or $39 a month paid yearly. Free to see and claim first.

A phone showing the homepage of Ironwood Strength Co., a made-up strength studio, among neatly arranged tools of the trade on a cobalt blue surface
Example: Ironwood Strength Co., a made-up strength studio.

What customers want

What do people look for on a gym or studio website?

Starting somewhere new takes nerve. Make the first visit easy to picture.

  • What you offer

    Classes, coaching, open gym: what each one is like and who it’s for.

  • When

    Your class times, or a link to the schedule in your booking app.

  • How to start

    An intro session, a first class or a call: one obvious first step.

  • The space and the coaches

    Real photos of the room and the people who’ll be there.

  • Where, and what to bring

    Your address, parking, hours and anything a first-timer should know.

The first screen of the Ironwood Strength Co. example website on a phone
Example: Ironwood Strength Co., a made-up strength studio. Not a real business.

An example, up close

The first screen does the work.

Most visitors decide on what they see before they scroll. Here’s what this one puts there, and why.

  1. A headline with energy

    Big, bold and short, so it reads at a glance.

  2. The room, not a stock model

    A photo of the actual space, so people can picture walking in.

  3. Book an intro, or call

    The first visit is the hardest sell, so it gets the first button.

What we build

What goes on your website

Every website gets a custom design. These are the parts that matter most for your customers.

  1. Classes and coaching

    Each class or program described in a line or two.

  2. Your schedule

    A schedule we update when you send changes, or a button to the one in your booking app.

  3. A first step

    Book an intro, try a class or call: whatever you offer new people.

  4. Coaches and location

    Who’s who, where you are and how to get in touch.

Good to know

Four things that make it work.

Whoever builds your website, these help customers choose you.

  • Describe the first visit

    What to bring, where to park and what happens in the first session. It takes the nerves out.

  • Link the live schedule

    If your schedule lives in a booking app, link to it, so it’s never out of date.

  • Show the real space

    Photos of your room and your coaches beat stock photos of strangers.

  • Keep one first step

    Book an intro or try a class. Pick one and put it everywhere.

Same price for every business.

$49 a month, or $39 a month paid yearly, with hosting and changes on request included. Seeing and claiming your website are free. Cancel anytime.

If you refer another business that becomes a customer, you get a month free.

Questions

Questions we get.

All questions

Can my website show my class schedule?

Yes. We can add a schedule we update whenever you send changes, or a button to the live schedule in your booking app.

Can people sign up for classes on my website?

We link to the booking or membership app you already use, so sign-ups stay in one place.

Do you make websites for solo personal trainers?

Yes. Solo trainers, studios and gyms all get a custom design.

Can I change my intro offer?

Anytime. Email Rob or text (315) 816-4250 and we’ll update it.

Get started

Want to see yours first?

Email Rob three things and we’ll build your website, then send you the link to look it over.

  • Your business name
  • What you do
  • Where you work

Already got our email? Your website is behind the link in it.